Build a foundation for success with a structure that aligns with your business and your customers.
We build information architecture for B2C, B2B and DTC stores that balances proven practice with how your business actually works, so customers find things faster and convert more often.
Information architecture decides whether customers can find products and finish a purchase. Get it right and conversion follows.
%201.svg)
Category structures and search for B2C, pricing tiers and account hierarchies for B2B, and clear product stories for DTC brands.
From large manufacturing catalogues to technical products, we design structures that fit how buyers in your industry search and compare.
When customers can't find what they need, they leave. We use filtering, clear category trees and good search so even a complex catalogue is easy to navigate.
A good structure serves shoppers and the business at the same time: fewer dead ends for customers, and the products you want to sell are easy to find.
We keep refining the structure with user testing, analytics and customer feedback as your catalogue and business change.
We start with your business model, your industry and what your customers expect. We review your current structure and talk to the people who use it, then design navigation and categories that balance ease of use, room to grow and how your team actually works.
Your team and your customers are involved along the way, and we test before anything is built. Once the new structure is live, we use real data to refine it.
Build a foundation for success with a structure that aligns with your business and your customers.
Closing the web accessibility gap to create equitable spaces.
We pinpoint where shoppers drop off and where your store falls short of the European Accessibility Act and WCAG, then hand you the fixes as dev-ready mockups.
An ecommerce platform built on Magento. One monthly price covers hosting, security patches and version upgrades, and you own the code.
We help you choose the systems around your store and how they work together, so data stays consistent and the stack is easy to run.
Straight advice on platforms, roadmaps and spend, from people who build and run stores every day.
B2B pricing, accounts and ordering, connected to the systems that run your business.
UX and UI design for ecommerce, built around how your customers shop and what your business needs to sell.
Infrastructure, deployment and cloud work for Magento and Adobe Commerce stores, so releases are faster and the store stays up.
Tell us what's going on with your store. We'll look at it and tell you what's broken, what's at risk and what it will cost to fix, before you commit to anything.
